Customer Reviews
Superbly Practical - By: James Davies, 13 Oct 2008 
I bought a number of start-up books to help get to grips with starting my new business. This was by far the best. I still refer back to it. It is well written & informative throughout. (So good, I felt compelled to write my first ever Amazon review.)
Guiding you on the way.. - By: SimonL, 17 Oct 2007 My wife bought this book for me to help me achieve a dream.
Without a doubt, I'd not be so far advanced & positive about a small business future without it.
Cheryl holds your hand & guides you through each step of the start-up process. All your considerations, your ideas & even doubts are discussed. Even better, there's practical exercises to get your thoughts going & push you forward.
The advice & exerpts from successes & failures of business provide excellent ideas, inspiration & guidance.
If you buy just one book to help you start your business - make it this one.
If you want to start your own business...this is a must read - By: Steffi, 12 Apr 2007 A brilliant book. It explains every detail of what you need to start up a business. It also gives you tips from well known personnel from big firms about starting up & the challenges & hurdles you will face along the way. I am now more than prepared to start my own business... A must read for any entrepeneur.
An excellent workbook - all you need to know to start-up - By: Denny Pardock, 20 Feb 2006 I've bought most of the top 10 business books & have found this to be the best one - partly because it is so easy to read & digest, partly because of the pearls of wisdom from well-known entrepreneurs (including the lessons learned sections about what they'd do differently with hindsight) & partly because of all the really useful exercises peppered throughout that get you to do something practical to drive the business forward. Congrats to the author on a truly inspiration read that incites action. Can't recommend this book highly enough!
This book is the Business!!! - By: Rehan Khaled, 04 Oct 2005 This book is absolutely superb!! It really gives you a unique insight into what's requiredin running a successful business. Cheryl really knows what she is talking about. There are millions of books out there on how to start your own business, but I think this one really does stand out from the crowd. A pleasant & enjoyable read. Keep up the good work Cheryl!!!!
